VideoLink has been recognized by Lifesize as its North American Partner of the Year. The award singles out one partner across the whole region. As a result, it puts VideoLink at the top of the Lifesize network on the continent.
Lifesize is known for video conferencing, so its partners are the companies that bring that technology to business customers. Partners typically sell the systems and help clients set them up. They also support them after installation. When a vendor names a partner of the year, it points to the firm whose work stood out.
For VideoLink, the title is a public sign that the relationship with Lifesize carries weight. It also tells customers in North America that the vendor itself trusts this partner with its products.
Awards of this kind matter in the channel because buyers often pick a reseller before they pick the hardware. That said, the criteria behind the choice were not described. No further details were available when this note was prepared.
Readers who want the full background, including the year and the event, should check announcements from VideoLink or Lifesize.