More and more single seniors are looking for dates online, and the dating site SeniorNext.com expects to feel it. The company says it anticipates a significant increase in its member base during 2018.
The site is built for older singles. That focus matters, because many seniors would rather meet people at a similar stage of life.
Online dating was once seen mainly as a pastime for younger adults. That picture has been changing, though, as more older people grow comfortable with smartphones, social media and video calls. Many of them are single again after a divorce or the loss of a partner. They want company, friendship or a new relationship.
For a niche site, that shift is good news. If more seniors try online dating, a service made for them stands to gain sign-ups. That is the outlook SeniorNext.com describes for the year ahead.
In short, the company sees this trend bringing it clear growth in 2018.
