ZURU’s Original Mayka Toy Block Tape Builds on Success With ‘2018 Toy of the Year’ Nomination

By , in PR PR World on .

SHENZHEN, China–The original construction toy block tape, Mayka Toy Block Tape, from leading international toy company ZURU™, continues to rack-up industry and retail awards and honors leading up to the all-important gift-giving season. The most recent recognition comes from the Toy Association, which has named Mayka Toy Block Tape a 2018 Toy of the Year (TOTY) finalist in the Construction Toy category.

The company’s innovative Bunch O Balloons Filler/Soaker also received a Toy of the Year nomination in the Outdoor category for the second consecutive year and was awarded the win in 2017. The TOTY awards are considered the “Oscars” of the toy industry and honor the most outstanding new toy products to hit the marketplace. Consumers can now vote for Mayka Toy Block Tape and Bunch O Balloons for Toy of the Year on www.toyawards.org.

Additional Mayka Toy Block Tape accolades include:

Mayka Toy Block Tape is officially licensed and rebranded from the original toy block tape and viral sensation, Nimuno Loops. Mayka Toy Block Tape instantly transforms virtually any surface into a base for toy building blocks and is compatible with leading toy block brands. With a flexible surface and adhesive backing, builders can build upside down, vertically and even around corners to make amazing 3D creations.

In addition to Mayka Toy Block Tape, ZURU has a robust collection of holiday drivers that are also receiving recognition. From fidget toys to collectibles and robotic toys, ZURU’s holiday line-up are predicted to top children’s wish lists this holiday season. The Robo Alive Lurking Lizard was a Parent’s Magazine Best Toy for Preschoolers, and the Original Fidget Cubes by Antsy Labs, Hamsters in a House Ham’s Burger Diner Playset and Robo Alive were included on the Toy Insider’s Holiday Gift Guide in the Grade School and Preschool categories respectively.

“We are thrilled that Mayka Toy Block Tape and Bunch O Balloons were nominated for Toy of the Year in their respective categories, as well as the recognition our holiday line-up has received to date,” said Nick Mowbray, Co-CEO, ZURU. “It’s exciting to see the industry welcome companies that are relatively new to the U.S. market and recognize the innovations that we contribute.”

About ZURU

ZURU is a disruptive and award-winning company that designs, develops, manufactures and markets innovative toys. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies and is known for their agility, creativity and new-age manufacturing techniques. The company employs more than 400 staff, has 10 offices and supplies most major retailers in 120+ countries. ZURU has delighted millions of families all over the world through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks as well as successfully building their own global brands such as Bunch O Balloons™, ZURU Fidget™, Mayka™, X-Shot™, Robo Alive™, Micro Boats™ and Hamsters in a House™. Let’s reimagine play, everyday!

Visit us at www.zuru.com, Like us on Facebook @ZURUToysCompany, or Follow us on Twitter @ZURUToys.

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Sarah Thompson

Sarah Thompson

Sarah is a financial reporter, focusing on technology, national security, and policing. Before joining Daily Telescope she worked as a staff writer at Fast Company and spent two years as a foreign correspondent in Turkey. Her work has been published in Al Jazeera America, The Nation, Vice News, Motherboard, and many other outlets.
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