Pooches provide pawsitive health benefits for the lonely

By , in PR PR Health on .
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Mark Colonnese, with Cassie and Teasel

With survey after survey showing increasing numbers of us are lonely, it is clear pets have a role to play in solving the problem and have a direct impact on our health in the process.

The study of more than 3.4 million people in Sweden suggests the risk of cardiovascular disease reduces by 36 percent if single people live with a dog, and while the figure reduces to 15 percent with more people under the same roof, the positive impact of pets seems undeniable.

“Our own YouGov research shows over a quarter of us (26 percent) have pets for companionship and this rises to 66 percent for the widowed,” said Aquarium Software Director, Mark Colonnese. “With survey after survey showing increasing numbers of us are lonely, it is clear pets have a role to play in solving the problem and have a direct impact on our health in the process. The least we can do is ensure our pets are protected and not left in the lurch, should the worst happen.”

Loneliness has been exposed as a major social and health issue in the UK. In March this year, the Jo Cox commission on loneliness found three-quarters of older people in the UK are lonely. Over half have never told anyone and seven in ten said friends and family would be surprised by how they feel. The findings led to Britain being dubbed the loneliness capital of Europe. The news that pets can provide a cure must lead to more of us investing in pet insurance for our own good, as well as our furry friends.

“Stereotyping the lonely needs a serious rethink,” added Colonnese. An estimated eight million men say they are lonely, but keep it to themselves rather than admit it. As men are far less likely to join clubs to make new friends, a dog in these situations can literally be man’s best friend. Yet 42 percent of owners have never insured their pets, leading to difficult decisions if their pooch gets into medical trouble. “With loneliness as bad for health as diabetes, perhaps it is high time we stopped taking pets for granted,” concluded Colonnese.

Aquarium Software is used by a number of travel insurers; pet insurers; and other consumer service providers and affinity partners in the UK, Europe, USA and Canada. For further information contact Aquarium Software on +44 (0)161 927 5620 or visit: http://www.aquarium-software.com

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Brad Bennett

Brad Bennett

Brad grew up in a small town in northern Iowa. He studied chemistry in college, graduated, and married his wife one month later. They were then blessed with two baby boys within the first four years of marriage. Having babies gave their family a desire to return to the old paths – to nourish their family with traditional, homegrown foods; rid their home of toxic chemicals and petroleum products; and give their boys a chance to know a simple, sustainable way of life. They are currently building a homestead from scratch on two little acres in central Texas. There’s a lot to be done to become somewhat self-sufficient, but they are debt-free and get to spend their days living this simple, good life together with their five young children.
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