Matis Paris to launch new anti-pollution solutions at Professional Beauty 2018

By , in PR PR Sci/Tech on .
December 15, 2017 – 8 of 10 city-dwellers are affected by pollution; it is one of our skin’s greatest enemies. Pollution attacks our skin and accelerates its ageing process. It is estimated today that 90% of skin ageing is caused by environmental factors including pollution, UV and radiation.

Developed to combat the visible and invisible effects of pollution on the skin and thus limit premature ageing, RÉPONSE JEUNESSE by Matis Paris is an effective and innovative anti-pollution care ritual with an exclusive anti-pollution technology.

Anti-pollution technology
Thanks to Matis Paris’ in-house R&D lab in the Paris region, the 2 latest products in the RÉPONSE JEUNESSE range contain MatiSystem PMO3 double action technology which acts as a shield to:
– Help limit adhesion of pollutants (fine particles PM2.5, carbon and ozone particles)
– Help reduce the negative effects of pollutants including skin ageing

Essential Micellar Water – anti-pollution face make-up remover
Express anti-pollution make-up removal care to gently capture and eliminate all traces of make-up, impurities and atmospheric pollutants in a single movement using micelles, which delicately trap impurities.

Scientifically proven to help skin protect itself better and prevent the appearance of premature ageing.

According to results of a usage test done under dermatological control, with at least 1 application per day, after just 3 weeks of use, skin:
• breathes again: 92% (1)
• seems cleansed: 79%
• is free of all of its impurities: 83%
• is comfortable: 96%
(1) Satisfaction survey: results expressed as a percentage favourable response

Matiscity – anti-pollution hydrating cream
This light gel cream hydrates skin and reduces premature skin ageing caused by pollution for younger-looking skin. It fights the visible and invisible signs of pollution on skin by acting as a barrier thus helping limit the negative effects of many atmospheric pollutants.

Absolutely non-greasy, Matiscity delicately covers skin in a soft, protective layer and offers immediate protection from pollution.

Scientifically proven results
After just 4 weeks, following a test carried out under dermatological control in Canton, one of the most polluted cities in China, a dermatologist confirmed:
– Skin is 10% more even (2)
– Skin texture is 35% more refined (2)
(2) Average results obtained by dermatologist scoring on 4 criteria after 4 weeks of use.
(2)Come and find out more about Matis Paris’ new launches at Professional Beauty London, from 25th – 26th February at ExCel London, on stand G6.

For more information about Matis Paris, please contact:
Laurence Bonard, International Director, lbonard ( @ ) matis-paris dot com
Tel: +33 (0)1 40 67 66 75 www.matis-paris.fr/
For more information about this press release, please contact:
Catherine Ryall, Press Officer, catherine.ryall ( @ ) businessfrance dot fr
Tel: +44(0)20 7024 3613 www.youbuyfrance.com/uk/

About Matis Paris
Matis Paris is a pioneer in professional beauty treatments. Founded 80 years ago, Matis Paris was the brainchild of Doctor Mavromati, a chemist in cosmetology in a Parisian formulation laboratory. Today, its products, methods and unique treatment techniques have made the brand a true reference in the professional world of beauty salons.
Matis draws inspiration from the latest scientific advances in medicine, molecular biology, cell biology, skin biology, and biometrology in order to create unique, bespoke treatments. The forward-looking nature of their R&D Department is an essential component of Matis’ DNA. They have developed more than 180 active formulas resulting from the best scientific research.

Present in 69 countries from London to Hong-Kong by way of Moscow and New York, over 3 out of 4 of the brand’s clients are international, making Matis Paris one of the key brands on the global cosmetics market. Matis Paris’ is committed to creating product lines wholly adjusted to international markets’ expectations.

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Maria Burns

Maria Burns

Maria is a Viral News Editor who graduated from the University Of California. She likes social media trends, being semi-healthy, Buffalo Wild Wings and vodka with lime. When she isn’t writing, Maria loves to travel. She last went to Thailand to play with elephants and is planning a trip to Bali.
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