HealthcareSource and Katon Direct Announce Strategic Partnership

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“Our alliance with Katon Direct delivers crucial workforce supply data to our clients allowing their recruiters to set expectations with stakeholders and tailor their recruitment strategies when creating new requisitions,” said HealthcareSource President and Chief Executive Officer J.P. Fingado.

Woburn, Mass.

Today HealthcareSource®, the leading provider of talent management solutions for the healthcare industry, announced its strategic partnership with Katon Direct from the stage at the HealthcareSource Talent Symposium Annual Conference. HealthcareSource Position Manager® clients will have seamless access to the Katon Quick Count tool from within the applicant tracking system. This tool allows healthcare organizations to measure the total number of potential candidates by geography and specialty to make better decisions about recruiting strategies and to accurately set expectations within their organizations.

“Attracting the most qualified candidates for each open position is undoubtedly the greatest challenge healthcare recruiters face today,” said HealthcareSource President and Chief Executive Officer J.P. Fingado. “Our alliance with Katon Direct delivers crucial workforce supply data to our clients allowing their recruiters to set expectations with stakeholders and tailor their recruitment strategies when creating new requisitions. Recruiters will be on a quicker path to sourcing a quality workforce with these insights.” Fingado added, “This is a market-defining solution. No other talent management solution provider offers this kind of data during the recruiting process.”

The data offered will help recruiters:

  • Understand the labor supply for a specific role and associated selection criteria within a defined distance from the hiring facility. Recruiters can find the total number of qualified candidates within a certain drive time of their facility and target recruitment effort towards these candidates.
  • Calibrate expectations on how easy/difficult it will be to generate interest for their recruitment needs based on the available local talent.
  • Determine if they need to modify their messaging or selling points if the available labor supply is low to make a specific offer more attractive.
  • Definitively and empirically identify which roles suffer from low labor supply in a given location to support offsetting talent strategies, such as recruitment marketing investments, internal recruiting and mobility strategies, increased spend on advertising and promotion, or relocation plans to attract key talent from other geographies specifically for that role.

“We are honored to be a Certified Integration Partner with HealthcareSource to help their healthcare clients achieve a better understanding of their labor supply,” said Richard Kaskel, Managing Partner of Katon Direct. “The healthcare organizations using Position Manager can easily access Quick Counts to understand the overall health of their labor markets, supporting more informed decisions at the level of individual requisitions, as well as evidence-based strategies across entire job categories.”

About Katon Direct
Over the last 14 years, Katon Direct has helped connect healthcare organizations to top quality clinical professionals, using innovative programs and specialized micro marketing techniques. Katon Direct allows companies to customize campaigns and choose the strategies that will work best for their needs. As a result, companies save time and money while getting even better results. For more information, visit us online at http://www.katondirect.com.

About HealthcareSource
HealthcareSource® is the only comprehensive talent management suite designed specifically to support the healthcare talent ecosystem. Our software, services, content, and analytics enable more than 3,300 healthcare organizations and staffing agencies to ensure quality patient care by recruiting, retaining, and developing quality talent — both employees and contingent staff. HealthcareSource has been recognized for their award-winning healthcare talent management solutions, having earned the exclusive endorsement of the American Hospital Association (AHA).

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Brad Bennett

Brad Bennett

Brad grew up in a small town in northern Iowa. He studied chemistry in college, graduated, and married his wife one month later. They were then blessed with two baby boys within the first four years of marriage. Having babies gave their family a desire to return to the old paths – to nourish their family with traditional, homegrown foods; rid their home of toxic chemicals and petroleum products; and give their boys a chance to know a simple, sustainable way of life. They are currently building a homestead from scratch on two little acres in central Texas. There’s a lot to be done to become somewhat self-sufficient, but they are debt-free and get to spend their days living this simple, good life together with their five young children.
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