McLaren Formula 1 Driver Fernando Alonso to Keynote at Mobile World Congress 2018

By , in PR PR Sci/Tech on .

LONDON–(BUSINESS WIRE)–The GSMA today announced that McLaren Formula 1 Driver and double World Champion Fernando Alonso will be a featured speaker in a keynote session taking place on Tuesday, 27 February at Mobile World Congress in Barcelona.

Widely regarded as one of F1’s most talented drivers of all time, Alonso has also challenged himself by competing in the Indianapolis 500 and Daytona 24 Hours in the past year. This season, Alonso is focused on returning McLaren to the front of the grid and will also compete in the 24 Hours of Le Mans.

Alonso will be joined onstage by Zak Brown, Executive Director of McLaren Technology Group. In this session, Alonso and Brown will share their perspectives on the intersection of motorsport and cutting-edge mobile technology. McLaren increasingly relies on connectivity and sensors as a critical tool in optimising the performance of all of their cars, both F1 and road, and collaborates with a broad ecosystem of companies from the technology and mobile industries to provide these solutions.

This keynote will be open to all Mobile World Congress attendees holding a Silver, Gold, Platinum or Press/Analyst Pass. Details of the session follow:

Keynote 7: The Fourth Industrial Revolution
Tuesday, 27 February
16:45 – 17:50
Auditorium 1, Hall 4
Fira Gran Via, Barcelona

This session, along with all other Mobile World Congress keynotes, will be streamed live to audiences globally on Mobile World Live at www.mobileworldlive.com.

Get Involved at Mobile World Congress 2018

For more information on Mobile World Congress 2018, including how to attend, exhibit or sponsor, visit www.mobileworldcongress.com. Follow developments and updates on Mobile World Congress on Twitter @GSMA using #MWC18, on our LinkedIn Mobile World Congress page www.linkedin.com/company/gsma-mobile-world-congress or on Facebook at www.facebook.com/mobileworldcongress/.

The Mobile World Congress is the cornerstone of the Mobile World Capital, which will be hosted in Barcelona through 2023. The Mobile World Capital encompasses programmes and activities that span the entire year and will benefit not only the citizens of Barcelona, Catalonia and Spain, but also the worldwide mobile industry. For more information on the Mobile World Capital, visit www.mobileworldcapital.com.

-ENDS-

About the GSMA

The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences.

For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.

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Maria Burns

Maria Burns

Maria is a Viral News Editor who graduated from the University Of California. She likes social media trends, being semi-healthy, Buffalo Wild Wings and vodka with lime. When she isn’t writing, Maria loves to travel. She last went to Thailand to play with elephants and is planning a trip to Bali.
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