Hyundai Mobis Makes the Future of Mobility Tangible at CES 2018

By , in PR PR Sci/Tech on .

SEOUL, South Korea–Hyundai Mobis (KRX:012330), a leading global automotive supplier based in Seoul, will showcase its vision of the car of the future, as well as the technologies and innovations it is developing for it, at CES 2018 in Las Vegas.

This will be the company’s third year at the world’s largest consumer technology show. It will introduce several new and original future car technologies, as well as disclose its developments in autonomous driving, electrification and cockpit experience, including products that have the potential to be mass-produced within the next one to three years.

“This year, we wanted to show the public and our customers just how close Hyundai Mobis is to making the safe, eco-friendly and passenger-friendly autonomous car of the future a reality through the development of cutting edge interfaces and products,” said Executive VP, Yang Seung-wook, head of R&D at Hyundai Mobis. “We are committed to developing the technologies that will become essential parts of the vehicle of the future, and we are proud of the agility with which we are able to bring these concepts to life, which further reinforces our place as leaders in the industry.”

Visitors will be able to experience Hyundai Mobis’s New Mobility Experience first-hand via experiential technology such as holograms and augmented reality in two distinct Experience Zones.

The Infotainment Experience Zone will feature a model car showcasing Hyundai Mobis’s next-generation human-machine interface concepts, made specifically for vehicles with Level 4 or higher autonomous driving. These include a centralized information HUB display and controller that enable media consumption while driving, an intelligent virtual secretary, and a display pop-up steering wheel—a novel rectangular steering wheel that disappears when the car is in autonomous mode and reappears when the driver needs to take over control. Other innovations include biometric identification and vitals measurement, front seats that rotate backward during autonomous driving and a hologram display.

At the center of the Eco-friendly Experience Zone is a suite of technologies and interfaces that will eventually make the car of the future greener than ever. These include Steer By Wire and Brake By Wire technologies that use electric systems to control steering and braking, respectively; the e-Damper, a motorized damper that converts kinetic energy from shock absorbers into electric energy; and vehicle-to-grid technology that allows cars to connect to, and communicate with, the power grid, allowing the vehicle to be a power source if need be.

Hyundai Mobis will welcome visitors from January 9-12 at booth 3931 in the North Hall of the Las Vegas Convention and World Trade Center.

About Hyundai Mobis

Hyundai Mobis is a global tier-1 automotive supplier. It was established in 1977, and is headquartered in Seoul, Korea. The corporate philosophy is to become a lifetime partner with technologies for automobiles and people.

Hyundai Mobis currently employs over 30,000 people. Manufacturing operations are in over 30 locations in 10 countries, including Korea, China, and the U.S. Products include automotive modules (chassis, cockpit and front-end), brakes, suspensions, airbags, lamps, and automotive electronics. R&D headquarters are in Korea with 4 technical centers worldwide, Germany, China, India, and the U.S.

Hyundai Mobis has mass-produced a great number of ADAS technologies and green car components. For more information, please visit the website at http://en.mobis.co.kr/.

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Maria Burns

Maria Burns

Maria is a Viral News Editor who graduated from the University Of California. She likes social media trends, being semi-healthy, Buffalo Wild Wings and vodka with lime. When she isn’t writing, Maria loves to travel. She last went to Thailand to play with elephants and is planning a trip to Bali.
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