Deodorants Market Forecast, Growth Trends & Competition Analysis During 2017-2022

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Rockville, MD — 03/13/2018 — Fact.MR has recently published a new report titled “Deodorants Market Forecast, Trend Analysis & Competition Tracking: Global Review 2017 to 2022″ to its vasts database of market reports. Deodorants are basically used to avoid odor from sweating of the body. In 1888, the first commercial deodorant, Mum – was invented and patented in Philadelphia (Pennsylvania) by an American inventor. Synthetic deodorants may cause irritation and encourage sensitization owing to components of the antiperspirant. This has necessitated the development of natural deodorants in order to eliminate the health-related side effects.

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Consumers around the world are seeking deodorants with high performance and versatility, according to their requirements which range from basic fragrances to gaining specific beauty benefits. With youth-oriented products and celebrity scents gaining higher traction among consumers, deodorants have become an essential part of the people's daily life. Manufacturers of fragrance products are utilizing a wide range of attractive designs, premium quality ingredients, and packaging in order to boost their product portfolio. These manufacturers are inclining their focus from metro cities to explore other markets which have huge potential for growth, with launches of a variety of affordable deodorants. In addition, rising living standards of people across developing economies, coupled with their fast-paced lifestyle have resulted into rapid adoption of personal care products, and thereby deodorants. These factors are expected to augment growth of the global deodorants market in the near future.

The global deodorants market is projected to witness an impressive expansion at 7.1% CAGR during the forecast period 2017 to 2022, according to a recent study by Fact.MR. Consumers across the globe are changing their lifestyle, and adopting different fragrances of deodorants. Exponential growth in demand for deodorants has been witnessed over the past few years, owing to robust adoption by female population in their daily grooming regime. In terms of revenues, the global market for deodorants is expected to surpass US$ 30,000 Mn by 2022-end.

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Spray Deodorants to Remain Sought-After in the Market

Spray deodorants are estimated to be sought-after in the market among products. Sales of spray deodorants will continue to account for the largest revenues and exhibit the highest CAGR through 2022, followed by the roll-on deodorants. In contrast, sales of stick deodorants are expected to register a comparatively lower CAGR in the market during the forecast period. Stick deodorants are expected to lose 61 BPS in their market share between 2017 and 2022.

Europe to Remain the Largest Market for Deodorants

Europe will continue to be the largest market for deodorants, in terms of revenues. The deodorants market in Europe is estimated to account for largest share of the market during the forecast period. Asia-Pacific excluding Japan (APEJ) is expected to be the second most lucrative region for growth of the deodorants market by 2022-end. In addition, sales of deodorants in Middle East & Africa (MEA) will register the highest CAGR through 2022.

Competition Tracking

Unilever PLC., The Procter & Gamble Company, Lion Corporation, Henkel AG & Co. KGaA, Colgate-Palmolive Company, Church & Dwight Co., Inc., CavinKare Pvt. Ltd., Beiersdorf Aktiengesellschaft, Avon Products, Inc., and Adidas AG are profiled as leading deodorants market players expected to remain active during the forecast period.

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Jasmine Petters

Jasmine Petters

Jasmine hails from the city of Nizams, Hyderabad, and is currently pursuing her M.D. from there only. She is an internet wizard and has keen passion in All Things tech. She is a regular Comment contributor for The Daily Telescope and writes a Web column, in which she covers war, sports, and everything in between.